OFTEN IMITATED,
NEVER DUPLICATED

Rose Lane, Liverpool

Making you look good
since 2004

We’ve been a staple on Rose Lane since 2004.
Helping to keep you looking good.

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A limited monthly membership for loyal clients. By invitation only!
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Tried & true favourites just for you

American Crew Daily Deep Moisturising Shampoo American Crew Daily Deep Moisturising Shampoo
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American Crew Daily Deep Moisturising Shampoo
£13.75

Quench your hair’s thirst with American Crew Daily Deep Moisturising Shampoo, expertly crafted for men with dry to normal hair. Infused with nourishing ingredients like vitamin B5, this hydrating formula cleanses gently while locking in essential moisture, leaving your hair feeling soft, healthy, and manageable every day. Our moisturising shampoo is infused with our signature citrus mint fragrance and is silicone-free and vegan.

250ml

MATTE CLAY MATTE CLAY
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MATTE CLAY
£18.80

Matte Clay’s texturizing formula provides a workable medium hold and a silky matte finish that easily helps create a wide range of hairstyles. Ideal for shorter to medium length hair.

BENEFITS

  • Provides long-lasting, workable hold

  • Builds texture

  • Washes out easily

  • Doesn’t leave the hair feeling greasy

American Crew Fiber Cream American Crew Fiber Cream
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American Crew Fiber Cream
£18.80

A styling cream that combines flexibility with control, gives your hair refined texture and a natural shine finish. For medium hold with a natural shine. Works well with short to medium length hair.

Application: Apply liberally to damp hair or lightly to dry hair and style as desired. Let hair air dry naturally if applied to damp hair.

Benefits:

  • Polyethylene Glycol Polymers: Helps create visible fibers in the product.

  • Methyl Gluceth-20: A gentle emollient imparts a smooth feel to the hair.

  • PVP, VP/VA, Polyquaternium-69: Provides the long-lasting hold and style control.

ALTERNATOR FINISHING SPRAY ALTERNATOR FINISHING SPRAY
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ALTERNATOR FINISHING SPRAY
£15.25

Provides a flexible style that gives you control of your image all day. Apply once, style anytime.

BENEFITS

  • Provides flexible styling and restyling power.

  • Makes re-shapeable hair styling possible with the use of your hands.

  • Non-tacky feel and easy to remove with shampoo.

  • Provides a natural look with medium hold and medium shine.

NEW ProducTS

The newest products on the market, chosen for you.

MATTE CLAY CREAM MATTE CLAY CREAM
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MATTE CLAY CREAM
£18.80

The American Crew Matte Clay Cream is a go-to hair clay styling option for men who want lightweight control, and a clean, matte finish. Powered by kaolin clay and made with 92% naturally derived ingredients, it delivers medium hold while helping to detox the scalp. Lightweight yet effective, this clay cream is perfect for medium hair, adding natural movement and control you can reshape throughout the day.

Benefits

  • NATURAL TEXTURE, MATTE FINISH: A modern hair clay for men that builds definition and control with a clean, natural-looking matte finish.​

  • THICKENING & DETOXIFYING FORMULA: Formulated with kaolin clay to help detoxify the scalp while giving hair a visibly fuller appearance.​

  • FLEXIBLE MEDIUM HOLD: This medium hold hair gel offers structured, reworkable styling for everyday use.​

  • IDEAL FOR STRAIGHT HAIR: A lightweight hair clay for medium hair designed to add shape and movement without weighing hair down.​

  • STYLE WITH CARE: A men’s matte hair styling product that blends care and control - made with 92% naturally derived ingredients for a healthier look and feel.

Usage

Warm a small amount in hands and apply evenly to dry or towel-dried hair. Style as desired.

Ingredients

Aqua/Water/Eau Glycerin, Cocos Nucifera (Coconut) Oil, Tribehenin, Cetearyl Alcohol, Bis-Diglyceryl Polyacyladipate-2, Ceteareth-25, Stearyl Alcohol, Candelilla Cera/Euphorbia Cerifera (Candelilla) Wax/Cire De Candelilla, VP/VA Copolymer, 1,2-Hexanediol,, Acrylates/C10-30 Alkyl Acrylate Crosspolymer, Aminomethyl Propanol, Bentonite, Caprylyl Glycol, Kaolin, Panthenol, Benzyl Alcohol, Benzyl Benzoate, Beta-Caryophyllene, Citral, Citronellol, Citrus Aurantium Peel Oil, Citrus Limon Peel Oil, Geraniol, Lim,onene, Linalool, Parfum (Fragrance), Pelargonium Graveolens Flower Oil, Pinene. B06508

FORMING CREAM GEL
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FORMING CREAM GEL
£18.80

The American Crew Forming Cream Gel brings modern performance to curl styling with a clean, efficient formula made for men. This lightweight hybrid cream-gel helps define and control textured hair while fighting frizz from morning to night. With a smooth application and reworkable hold, it lets you shape curls without buildup or stiffness. This gel for men with curly or frizzy hair is powered by jojoba oil and built for real-life styling needs, it keeps your routine simple - and your curls sharp. For best results, start first with American Crew Forming Pre-Styling Cleanser.

Benefits

  • DEFINES CURLS WITH CONTROL: A curl-defining cream-gel for men that shapes and enhances natural curls with lightweight, reworkable hold.​

  • FRIZZ PROTECTION: This anti-frizz gel for curly hair helps smooth frizz and flyaways - even in humid conditions.​

  • MEDIUM HOLD, NATURAL FINISH: A hair gel medium hold solution that offers structure without stiffness, or flakes.​

  • ENHANCED MEN’S CURLY STYLING: For maximum results, start with the American Crew Forming Pre-Styling Cleanser to prep the hair before applying this forming cream gel.​

  • STYLE WITH CARE: A modern curl product for men that combines hair styling benefits with care - featuring jojoba oil to hydrate, protect, nourish, and soften hair.

Usage

Apply to damp or dry hair. For maximum effect, prep with American Crew Forming Pre-Styling Cleanser before styling.

Ingredients

Aqua/Water/Eau Glycerin, Propylene Glycol, Behentrimonium Chloride, Cetearyl Alcohol, Cetyl Alcohol, Stearyl Alcohol, Citric Acid, Hydroxyethylcellulose, Isopropyl Alcohol, Parfum (Fragrance), Polyquaternium-10, Polyquaternium-11, PVP, Simmondsia Chinen,sis (Jojoba) Seed Oil, Sodium Acetate, Sodium Chloride, Benzyl Alcohol, Phenoxyethanol, Cellulose, Ethylhexylglycerin, Sorbic Acid, Acetyl Cedrene, Alpha-Isomethyl Ionone, Benzyl Salicylate, Citronellol, Citrus Aurantium Peel Oil, Citrus Limon Peel Oil,, Hexamethylindanopyran, Hexyl Cinnamal, Hydroxycitronellal, Limonene, Linalool, Linalyl Acetate, Tetramethyl Acetyloctahydronaphthalenes. B06509

FIBER GEL FIBER GEL
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FIBER GEL
£18.80

American Crew Fiber Gel is all about enhancing your hair’s natural texture - not hiding it. Designed for medium length styles and formulated with bond–building Fiber technology it repairs and strengthens hair from inside out, helps maintain the integrity of the cuticle and optimizes hydrogen bond interactions within the hair cortex. Your go-to fiber hair styling product for effortless shape and movement! For best results, start first with American Crew Fiber Pre-Styling Cleanser.

Benefits

  • FLEXIBLE TEXTURE CONTROL: A fiber gel for men’s hair that enhances natural texture and fullness with a reworkable, touchable finish.​

  • MEDIUM HOLD HAIR GEL: This men’s medium hold hair gel keeps styles in place without stiffness, flaking, or build-up.​

  • IDEAL FOR SHORT TO MEDIUM STYLES: A go-to short hair styling product that adds structure, texture, and control.​

  • STRENGTHENING AGENT: Contains a sugar-based bond builder that penetrates on the hair fiber, repairing and strengthening hair from inside out.​

  • ENHANCED STYLING ROUTINE: For best results, start with the American Crew Fiber Pre-Styling Cleanser to prep the hair before applying this fiber gel.​

  • STYLE WITH CARE: A modern natural hair styling product men can trust - made with 83% naturally derived ingredients to support healthy-looking hair.

Usage

Apply to damp or dry hair. For best results, use with American Crew Fiber Pre-Styling Cleanser before styling.

Ingredients

Aqua/Water/Eau Acrylates Crosspolymer-3, Butylene Glycol, 1,2-Hexanediol, Acrylates/C10-30 Alkyl Acrylate Crosspolymer, Caprylyl Glycol, Disodium EDTA, Hydroxypropylammonium Gluconate, Hydroxypropylgluconamide, Panthenol, PEG-40 Hydrogenated Castor Oil,, PEG-90M, Silica, Sodium Hydroxide, Phenoxyethanol, Sodium Benzoate, Tartaric Acid, Benzyl Alcohol, Benzyl Benzoate, Citral, Citronellol, Citrus Aurantium Peel Oil, Citrus Limon Peel Oil, Geraniol, Limonene, Linalool, Parfum (Fragrance), Pelargonium Grav,eolens Flower Oil, Pinene. B06505

Rose lane, Liverpool


  • Haircut from £23

    Wash & Cut from £25

    Neck Clean Up £10

    Under 16 Cut £15.50

    16-18 Young Adult: £18.80

    Beard Trim & Shaven Outline: £15

    Beard Trim £8

    Full Face Shave £30

    Ear & Nose Waxing £10

    Ear Waxing £5.50

    Nose Waxing £5.50

    BOOK NOW

  • Monday 08:00 - 18:00

    Tuesday 08:00 - 18:00

    Wednesday 08:00 - 17:00

    Thursday 08:00 - 20:00

    Friday 08:00 - 18:00

    Saturday 08:00 - 17:00

    Sunday Closed

  • Attitude Men’s Hair
    66 Rose Lane,
    Liverpool,
    Merseyside L18 5ED

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Therapy is expensive, get a haircut instead.

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We offer a wide range of hair product to suit all hair types

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